There is a post over on IT Management about Apple and their arrogance. Maybe Mike Elgan has a point. He speaks of Microsoft being humiliated by Apple. I really can’t see the tears here. And do companies the size of Apple and Microsoft exist with some of the feelings he describes? These are both billion dollar businesses. They have brands. They make money. They do not cry.
Remember in the mid 90’s — it was Microsoft that was ‘arrogant’ and Apple the weak and supposedly dying platform. It only lasted awhile before innovation and hard work changed this. Businesses either work to exist or move on to where ever they move on to. Let’s not get too excited here. I can’t see much blood on the floor. And whatever pain Microsoft is suffering because of this ‘bully’ Apple it is a long way from Microsoft’s heart (and pocketbook).