Today is the launch of our new DIY product, MemberNote 2. (We have had MemberNote for over 2 years now). As mentioned before, a long time ago, this is the 2nd version of the text/e-mail alert product that will send a message every-time you use your plastic card (ATM, Interac, & ATM queries – this is one of the major differences with MN2, we can alert you when there has been a request for a balance at an ATM. It is not necessarily transaction driven which seems to be a unique aspect of this product and allows us to develop with greater scope).
The development took much more time than we or CUCBC expected. There were some interesting elements that needed to be created to allow this.
So where do we go from here? We are compiling some interesting information on usage and demographics from the product. We have also found that whatever the explanation the best way for people to understand what it does is to use it. It has a pretty explosive WOW! factor once they see it in operation. The DIY component is a key hinge point for the product now and in the future. But how far will or can we take it? The infrastructure is in place to move it forward in whatever direction is deemed necessary. What we need to do is listen, listen, listen.
I have included a snapshot of the final DIY web interface. Sorry there isn’t a site to show you. You have to be a member and sign in to get that far.
PS Just a few days ago the idea came to the forefront – Can’t we text message people when they use the DIY page? Now whenever you change anything you get the message that it has been changed or if you are a new user there a welcome message. Isn’t small beautiful?
Congratulations Gene. Your team continues to push the envelope. Small is beautiful!
Gene, you may know all about this already, if not you’ll see it when you go to the geek banker Barcamp thing in Seattle I’m sure. 🙂
A Windows app that monitors your bank account and alerts you when ATM withdrawals (etc.) occurs. http://www.my-spy.com
Spotted here: http://www.todmaffin.com/blog/my-spy